How can you control the impact of high demand days on should dates? What kind of stay restrictions should be implemented? How san I use my systems to gather data to help me make better revenue management decisions? What hotel revenue management action steps to take so you answer these questions easily…
Step 6 in our strategic hotel revenue management action plan is:
- Develop statistics on length of stay patterns by day of arrival for all days of the weeks, per segment and as per the number of days left to sell (lead time).
- If PMS reports cannot be built, read your on the books (OTB), last year actual stays on comparable periods including your turnaways.
- Take into account the revenue loss on shoulder days if you decide to sell all rooms for one or two nights.