What is the meaning / definition of Bleisure?
Bleisure is a term used to describe travel that combines both business and leisure, by not comitting to one purpose solely. People on a bleisure trip, will typically add some extra days to their business trip in order to relax. This is often due to the fact that they have conveniently travelled to a holiday destination as part of their business trip.The term bleisure is also valid, when describing a leisure trip which transforms into a business trip. It may be claimed that the combination of leisure and business during a business trip can reduce stress that is accompanied with the travelling. Thereby turning the business trip into a more pleasant experience. This might also positively translate into the business which is conducted during the trip.
Example: The office sends you to Scotland, and you invite your spouse along to get the most out of your corporate-paid hotel room.
- Bizcation
- Workcation
- Read also our Latest Blog: Bleisure, a new Target Market for Hotels: the 5-Step Plan for Success
